10 Ways Pulse Surveys Can Facilitate Inclusion in Your SME.

23rd August 2023

You might be thinking that there’s no need to focus your energy on creating a culture of inclusion in your company because no one has ever said there’s a problem. At least, not to you. But have you ever really asked? A study carried out by Povaddo, suggests that over 50% of UK employees have felt excluded at work, and 1 in 6 feel unsafe about speaking up about inclusion.

With statistics like this, it could be difficult to capture the real-time feelings of your workforce, but one place you could start is through pulse surveys.

These quick, regular feedback tools can not only help you gain insights into your company’s health, but also empower your team members by giving them a voice. Here are 10 ways that pulse surveys can facilitate inclusion in your SME:


Improved communication – Pulse surveys provide an additional platform for employees to voice their opinions and give feedback about the company, offering a vital communication channel between management and their team members.


Increased engagement – By establishing a regular rhythm of pulse surveys, SMEs can create a platform for employees to express concerns and ideas in real time, allowing them to stay engaged with the organisation.


Boost employee buy-in – Pulse surveys provide a much-needed outlet for employees to have their voices heard and allow them to take an active role in shaping the company’s future.


Increased inclusivity – By giving employees a platform to share their ideas, pulse surveys can help create an atmosphere of inclusivity within SMEs.


More productivity – As employees feel more included and empowered, their productivity can also increase as well as their loyalty to the company.


Improved retention – Regular pulse surveys can help SMEs identify any issues among staff members which could lead to retention problems if left unchecked.


Faster responses – Companies can receive anonymous feedback from employees quickly, allowing them to take action and address any concerns in a timely manner.


Cost efficiency – Pulse surveys are generally more cost-effective than traditional methods of collecting employee feedback.


Granular insights – SMEs can gain detailed insights into how their employees feel about various aspects of the company, helping them get an accurate picture of their workforce’s experience.


Improved company culture – By listening to their employees and acting on the feedback provided, SMEs can create a more positive and inclusive company culture that’s beneficial for everyone involved.

When it comes to collecting feedback, SME leaders should also think about ways in which they can make the process more inclusive. Remember, not everyone has the same first language, so you could offer multi-language surveys. Some people prefer multiple-choice questions, whereas others would rather provide more detailed answers to open-ended questions. Offer different types of questions to better match the needs of different employees, and give everyone access to the survey results in order to facilitate further discussion.

Pulse surveys are not just about collecting data, they’re also about creating an environment where employees feel comfortable sharing their opinions. Making sure to actively listen to any feedback provided, and taking steps to ensure that everyone feels respected and valued when providing their input will go a long way.